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On social media, I feel as if there are some categories that will always be highly popular. One of these categories, are animals. Whether it be pages like “Cute Emergency” on Twitter or “Cats of Instagram” on Instagram, the Nebraska Humane Society is already at an advantage in my opinion. But it’s what they do with that advantage is what really counts. I was pretty upset about not being able to go on the field trip the class took, so Friday morning I decided to go with my roommate to the Nebraska Humane Society. Being able to go and see it in person is fantastic because it allows you to establish a more personal connection with them when going through and critiquing and looking through their social media platforms. To start out I remembered in class someone said something about them having a good presence on FaceBook(needless to say they have a strong presence on every platform they are on.) They have 122,297 total likes on FaceBook with a 4.6 out of 5-star rating. I like how they post about individual animals and not just about events. This allows us to really see what is going at the shelter and get a more personal feel for the animals and the people that work there. Using this tactic for adoptions I feel like is very successful. It allows people get a feel for the animal before going to see it. Anyways, after checking out their FaceBook page, I moved on to their Twitter account. The account was verified which is awesome, as well as having 15,000 followers. That’s really impressive. This account they have I feel like is a lot more “diverse in posts” than the FaceBook account. You see a lot of photos of people tweeting in about their animals and the humane society commenting back. Which is good because once again it re-enforces that personal feel. One thing I thought was really cool is that they had their main Twitter account, but also had satellite accounts that they also ran. If you want to go and check out accounts that are ran close to perfect, I think you’d be hard pressed to find a place better than the Nebraska Humane Society.


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